Tag: health

Posted on

022 Maintaining Health for Optimal Performance

022 Maintaining Health for Optimal Performance

Welcome to the Bottom Line Top Line Podcast with Carol Bartlett, Jol Hunter, and Chris Spurvey.

This week on the podcast, we talk about the importance of maintaining a healthy mind, body, and spirit and how doing that can help you to bring do the best in business and in life. We also discuss work-life balance and some routines that you can practice and habits you can cultivate to make your lifestyle healthier.

Listen to the full episode!

To download the document, scroll to the bottom of these show notes and fill in the form.

Being Mindful of Health

The healthier we are, the better our personal and professional lives are.

And we can do a better job of supporting others if we support ourselves. Healthy practices include diet, exercise, and meditation.

Ensuring That Development Programs Contribute to Employee Growth

If I’m feeling a bit down, physical activity brings energy back into my day, so I make sure to get moving.

Sometimes that means taking the dogs for a walk. A lot of my creativity comes after a walk with the dogs, maybe because I’ve been out in nature.

Benefits of Taking a Course Along With Your Employees

I focus on two principles in my life: gratitude and expectancy.

Gratitude means that I’m thankful for the things and people in my life and that I pay attention to them each morning as a way to start my day. Expectancy means that I expect the best from life. I notice when good things happen. People who don’t have an attitude of expectancy may not.

To learn more about these topics, please listen to the episode.

Mentions

Connect with Carol, Jol and Chris on LinkedIn.

Posted on

008 Customer Intimacy

008 Customer Intimacy

Welcome to the Bottom Line Top Line Podcast with Carol Bartlett, Jol Hunter, and Chris Spurvey.

This week on the podcast, we take a deep dive into one of the three competitive strategies for market leadership, as mentioned in the book The Discipline of Market Leaders: customer intimacy.


Chris, Jol, and Carol talk about the types of conversations you can have with your customers to enable you to learn their pain points, the opportunities that come from having an intimate relationship with your customers, and the importance of having an attitude of service.


We hope you enjoy this episode!

To download the document, scroll to the bottom of these show notes and fill in the form.

Getting into the Lives of Your Customers

Working at a Fortune 500 company, I learned how they get into the lives of their customers. For the business to be successful, we had to do that.

Scale is important. How much do you know about your customer? How many touch points do you have? How well do you know the customer’s business? What are its pain points? Businesses thrive on knowing as much as possible about their customers.

Customer Intimacy for Small Organizations

The organizations that I’ve worked with have many, many customers. In retail, you can’t contact all of your customers.

But you should have touch points for the customers who buy your products on a regular basis. You can automate some of that contact. Regardless, touch points can give you an understanding of where your sales are coming from and how you can increase them. Where is your market share coming from? What industry is giving you most of your customers? Do you know that industry extremely well, or do you need to learn more about its pain points?

A Structure for Diagnostic Conversations with Your Customers

As the relationship between you and your customer develops, a broader range of issues are introduced into the conversation. In this way, your opportunities to serve that customer grow. And so do your sales opportunities.

But how can you cultivate such a relationship? Talk about the aspirations of the person and the aspirations of the person’s business so that you can gather information and better understand the situation. Help him or her to articulate goals and then think through strategies and tactics for reaching those goals. Clearly articulate what is going well and what is not going so well. Out of a conversation like that, issues pop. The issues may be strictly business ones or may be related to personal matters. When the issues have been identified, the opportunities will flow.

To learn more about these topics, please listen to the episode.

Mentions

Connect with Carol, Jol and Chris on LinkedIn.

The Discipline of Market Leaders (book) by Michael Treacy & Fred Wiersema

Posted on

007 The Effect of Personal Health on Business Performance

007 The Effect of Personal Health on Business Performance

Welcome to the Bottom Line Top Line Podcast with Carol Bartlett, Jol Hunter, and Chris Spurvey.

In this week’s podcast, we look at the effect of personal health on business performance and get some tips from Jol, Chris, and Carol on how they maintain healthy, balanced lives.

To download the document, scroll to the bottom of these show notes and fill in the form.

Finding Happiness and Decreasing Stress

A lot of people feel the need to spend a lot of money on things that don’t really create happiness. But if we can increase revenue and spend less, we’ll have less stress in our lives and so will live longer.

Spending More to Make More

There’s no real difference between business and personal life in terms of justifying expenditures.

In business, sometimes you need to spend to generate profit, but doing that requires the discipline to consider whether each expense is necessary. In personal life, you may want to buy more because you think that it will bring happiness, but you should think just as critically about those expenditures.

The Importance of Human Connection

Connecting with other people and having that feeling of connection is happiness.

I sometimes do a network audit, which involves looking at your operational network, personal network, and strategic network. Most people fall short in the strategic network, but the fullness of your personal network is often an indicator of how happy you are. So building your personal network is a great way of bringing happiness to your life.

To learn more about these topics, please listen to the episode.

Mentions

Connect with Carol, Jol and Chris on LinkedIn.

The Profit Formula